For New Craft Agency I’ve worked on the visual design for the new responsive Biodermal website. The goal was to simplify the user experience and to incorporate the new brand identity in the website.
About 90% of the visitors on the Biodermal website are seeking products for specific skin problems. A quicktool on the homepage helps to get straight to the products based on age, skintype & skin problem. Theme pages for each skin problem provide information and products Biodermal has available to help you out. The clean visual design is based on the already existing redesign for the packaging. In addition to the model photography, new photos of creams were created to add some extra visual flavor.